A collaborative effort of various associations representing the U.S. water and wastewater sector called WaterEUM cuts to the core of why high customer satisfaction is the most important goal for utilities like PWD:
Customer satisfaction is important to water utilities to minimize customer complaints and associated costs, maintain customer goodwill, and increase customer support for utility improvement initiatives.
But most importantly, improving customer satisfaction is just the right thing to do. PWD’s employees are also customers, ratepayers and residents of Philadelphia so we know how important it is to get this right. In our budget testimony to City Council this week we shared some results from changes we put in place in the past year to improve customer service.
By adding cloud technology to the PWD call center in 2013 we significantly increased the number of calls taken each business day. We can now track all calls and use a customer call back system to ensure that every customer gets the chance to speak directly with a representative. The centers are showing significantly fewer abandoned calls and shorter customer hold times: an average wait time of 39 seconds—30% shorter than the average among call centers across all industries (56 seconds). And we continue to work to make that wait time even shorter.